Augmented Reality Television Creates New Means of Communication

Illusion Factory has advanced Augmented Reality to the next level by enabling realtime video to interact with the user’s environment – and to allow the user to record that interaction and share with friends. The basis of this patent-pending technology is a video stream that is married live on the fly with incoming video feed from the…  read more

The Art of Creating an Effective Television Promo

With a vast disparity of media and television topics to distract the fractured viewing audience, it has become more important than ever to master the subtle form of creating persuasive promos to bring an audience to a television program. This art form has many subtleties which must be considered in order to connect with your…  read more

The Addictive Allure of Gaming

In the world of creating games for a large audience, the goal of the producer/creator is to engage very specifically with the mindset of the audience that the game is being designed for. Understanding that mindset is imperative if one is to succeed at delivering a product of merit…a game that will be played for…  read more

11 Considerations Before You Produce Your App

  Before you bring your app to market, here are eleven key considerations for you to review and share with anyone who is producing an app.   1) Is there a viable market for this app and how will you reach them? Many apps are rushed to market without cause or concern for how large the potential…  read more